This powerpoint presentation provides information on using "tipping points" to help sell water conservation. Topics presented include: Connectors (social glue/spread the word)who is connected;Mavens (data banks)Professional Societies and Associations;Sales People (persuaders); stickiness; a fine line; importance of feedback; making the pitch; and, tipping points.
Product Details
Edition: Vol. - No. Published: 02/01/2008 Number of Pages: 21File Size: 1 file , 550 KB